Soizic Beaucourt

Opening chapter

Before even considering fragrances and perfumery, it is the incredible power of the sense of smell that fascinated me. Of our five senses, it’s the most instinctive and underexploited, the one that connects us to buried memories and emotions—it’s both captivating and stirring. Despite being naturally inclined towards studies in the arts and literature, my love for scents drove me to attend ISIPCA, the first step to transform a passion into a profession—Perfumer. My curiosity to better understand our sense of smell also transpires in my attraction to the unknown. I am always eager to discover new places, explore innovative processes and experiment with unique raw materials. As an insatiable explorer, I like to be on the move, in constant motion. This led me, several years ago, to trek alone across South India to connect at a deeper level with new smells and fragrances. My trip was conceived around the visit of flower plantations, which allowed me to discover unforgettable scents in their natural environment. At Eurofragance, I am aiming to bring some pleasure to consumers regardless of the product they use.